Neon impact.
minimalism in fluorescent
wo cans of Redshift Glitch Cold Brew coffee, one stacked on top of the other, showcasing a sleek minimalist packaging design. The top can features a red glitch art design, while the bottom can displays a green glitch art design. Both cans have a white background with clear, modern typography. The text on the cans includes product name, ingredients, and the address of Red Roastery in Vancouver, BC. The cans have condensation, emphasizing the cold nature of the beverage. This packaging design by a design agency highlights a clean, contemporary aesthetic with an innovative glitch art twist, blending branding and graphic design elements seamlessly.

Identity

Naming

Branding

Packaging Design

Art Direction

Redshift Cold Brew
Canada
2024

Matte, all-over white print finish made the cans distinctly pleasant to hold in hand. While spot gloss on text and artwork creates a stylish and tactile contrast.

Four 500ml cans of Redshift Glitch Cold Brew with green glitch-inspired graphics and green lids, arranged in a floating display. The clean white background of the cans contrasts with the vibrant green graphics, creating a striking visual effect. The minimalist typography presents the product information clearly. This creative display emphasizes the design studio's expertise in creating visually impactful and modern packaging that aligns with the brand's identity.
Four 500ml cans of Redshift Glitch Cold Brew viewed from the back, showcasing barcodes and nutritional information. The cans feature a sleek, minimalist design with green glitch-inspired graphics on a white background. This view highlights the clean and modern branding approach by the branding studio, ensuring practical functionality while maintaining strong visual appeal. The floating arrangement of the cans adds a dynamic and innovative touch to the presentation, aligning with the tech-forward identity of Redshift Coffee.
A close-up view of four 500ml cans of Redshift Glitch Cold Brew, featuring green glitch-inspired graphics. The cans are arranged in a floating display, emphasizing the modern and minimalist design. The white background of the cans contrasts sharply with the vibrant green graphics and clear, minimalist typography presenting the product name and ingredients. This packaging design by the top design agency showcases a perfect blend of contemporary aesthetics and practical functionality, appealing to a tech-savvy audience and enhancing brand recognition.

PakTech lids were sourced and color matched to artwork. Recyclable, stylish and easy to carry, they make for a striking pairing with the cans.

Six Redshift Glitch Cold Brew cans, viewed from the back to showcase the barcode and additional product information. The cans feature glitch-inspired graphics in green and red on a white background, with matching colored lids. This view highlights the minimalist typography and clean design elements, underscoring the branding agency's ability to create functional and visually appealing packaging that maintains brand consistency and consumer appeal.
A set of six Redshift Glitch Cold Brew cans, each 330ml, arranged in an elevated view. The packaging design incorporates red glitch-inspired graphics and matching red lids, set against a white background. The minimalist typography displays the product name and ingredients clearly. This elevated view highlights the cohesive and modern design approach by the branding studio, reflecting the brand's innovative and tech-savvy image.

Custom white lids with color matched pull tabs were selected to complete the look. The interplay between white and vibrant metallic colors creates an inviting visual pairing.

Two cans of Glitch Cold Brew are prominently displayed alongside a glass of cold brew coffee, all set on a wooden surface. The packaging features a white background with a bold green graphic and minimalist black typography. The cans’ design is contemporary and clean, perfectly encapsulating the brand's modern ethos. The arrangement highlights the product's sleek, stylish packaging, designed to attract a sophisticated, design-aware audience.
AofP
Vancouver
14:00
Kyiv
14:00
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アート Dec2027.2