Neon impact.
minimalism in fluorescent
Two Redshift Glitch Cold Brew cans stacked with condensation. Top: red glitch art on white. Bottom: green glitch art on white. Modern typography, Red Roastery Vancouver BC. Glitch aesthetic as graphic design and art direction for specialty cold brew by a packaging design studio.

Identity

Naming

Branding

Packaging Design

Art Direction

Redshift Cold Brew
Canada
2024

Matte, all-over white print finish made the cans distinctly pleasant to hold in hand. While spot gloss on text and artwork creates a stylish and tactile contrast.

Four 500ml Redshift Glitch Cold Brew cans floating on white. Green glitch graphics, green lids. Floating arrangement as art direction device. Graphic design and art direction for specialty cold brew by a packaging design studio.
Four 500ml Redshift Glitch Cold Brew cans rear view. Barcodes and nutritional info against green glitch graphic. Information design and packaging design for cold brew coffee by a branding studio in Vancouver.
Four 500ml Redshift Glitch Cold Brew cans close-up floating. Vibrant green glitch graphics on white, minimalist black type. Contemporary visual identity design for specialty coffee by a graphic design studio.

PakTech lids were sourced and color matched to artwork. Recyclable, stylish and easy to carry, they make for a striking pairing with the cans.

Six Redshift Glitch Cold Brew cans rear view showing both green and red variants. Barcode, product information, glitch graphics maintained on back panel. Visual identity design and information design for cold brew coffee by a packaging design studio.
Six 330ml Redshift Glitch Cold Brew cans overhead. Red glitch graphics, red lids, white body. Elevated art direction view. Graphic design and art direction for cold brew coffee packaging by a branding studio in Vancouver.

Custom white lids with color matched pull tabs were selected to complete the look. The interplay between white and vibrant metallic colors creates an inviting visual pairing.

Two Redshift Glitch Cold Brew 500ml cans and glass of cold brew on wooden surface. White body with bold green glitch graphic and minimal black type. Environmental product shot. Art direction and visual identity design for specialty coffee by a packaging design studio in Vancouver.
art of packaging / 2026 /