Art of Packaging is a communication design studio. Specifically, an atelier working in branding and packaging.
what is an atelier?
Specialized design practice by an established designer who directs all studio projects.
what does the studio specialize in?
Bespoke, original branding.
who commissions design from art of packaging?
Founders or owners who make decisions and articulate a vision.
why focus on packaging?
It’s fun. Functional, tactile, expressive. Multiple good directions in every category. Branching systems, standout products. Physical before digital. Photographs well. Unique markets and regulations. Complex in interesting ways: structural forms, functional materials, printing techniques, finishing options. It’s an interesting field.
how to get started?
contact@packaging.art to talk about the project and potential directions.
what’s involved in a commission?
An in-depth, directed exploration of one or several creative concepts. This includes naming, branding, packaging, advertising, physical and digital communication, design systems and many more very interesting things. Specific design stages, approach, and deliverables are tailored to project.
how does a project unfold?
A series of progressively tailored concept visualizations. Presentation, conversation, weighted feedback, further visualization. Two to three rounds to establish an effective direction. Followed by finessing, branding applications, and production.
do you help with production?
Production options, sourcing, and setup are an inherent and creative [shapes, molds, materials and finishing] part of the design process.
does anyone ask about social media?
contact@packaging.art?
A few details about your project and something that caught your attention.