Automotive finish.
a colorful exercise in minimal
packaging driving a vibrant brand
Reagan craft beer trio -- ale orange, stout black, IPA green -- in dramatic backlit studio setting. Modular visual identity system across three 500ml aluminum cans. Vertical REAGAN type system and SKU-coded pattern work. Art direction and visual identity design for craft beer by a packaging design studio.

Simple, colorful, iconic.

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An exercise in stricking minimalism in an automotive style deep gloss finish.

Identity

Naming

Branding

Packaging Design

Art Direction

Scotland
2024
art of packaging / 2026 /