AOFP パッケージング
アート Nov 2027
aofp
new
2025
cpg
info
Is this packaging?
read the lips in infinite
color palettes
Side view of a watermelon showcasing the Altonics produce sticker. The sticker, with its distinctive purple lip graphic and brand name "ALTONICS," is clearly visible against the watermelon’s green rind. The PLU code is also displayed on the sticker, providing necessary product information. The clean, minimalistic design of the sticker ensures it is functional and attractive. This view emphasizes the practical application of graphic design in produce branding, highlighting the expertise of the branding agency in creating effective and appealing packaging design.

Simple, colorful, iconic.

-
An exercise in stricking minimalism in an automotive style deep gloss finish.

Identity

Naming

Branding

Packaging Design

Art Direction

Scotland
2024
An entire watermelon with a prominent Altonics produce sticker affixed to its surface. The watermelon’s dark green stripes and lighter green background provide a natural contrast to the sticker. The Altonics sticker features a purple lip graphic and the brand name in green and white, along with a PLU code, making it easily recognizable. The image captures the simplicity and effectiveness of the produce sticker in a retail setting, emphasizing the importance of clear branding and effective graphic design. The overall presentation highlights the creative direction and branding expertise of the design studio involved in this project.

An extended brand color system was developed to ensure strong contrast and brandmark visibility regardless of produce color..

The rebranding campaign was executed through a series of eye-catching and imaginative advertisements. Each ad features produce in unconventional and playful setups, complemented by witty slogans that add a layer of sophistication and humor.

Thats it? No, this page will be getting updated this week with the rest of the work that includes web, shipping packaging and creative campaigns launching Altonics.

contact@
aofp.studio

Vancouver, Canada
281 Industrial Ave
15
Kyiv, Ukraine
Vynohradnyi Ln 4
22
x
instagram
pinterest
tiktok